Privacy Policy

Last updated: July 6, 2026

This Privacy Policy explains how Elite Home Fitness and the MONTRA platform (“MONTRA,” “we,” “us”) collect, use, share, and protect personal information when you use montrafit.com, the MONTRA mobile app, and our related services (together, the “Services”). By using the Services you agree to this Policy.

1. Information We Collect

From clients

• Contact details — name, email address, phone number, city/location.
• Fitness preferences — goals, training location preferences, availability, and quiz/matching answers.
• Booking & session data — sessions booked, session history, reviews, and messages with your coach or our team.
• Payment information — processed by Stripe; we do not store full card numbers on our servers.

From coaches and coach applicants

• Application details — name, contact information, experience, certifications, education, insurance details, references, and supporting documents you upload.
• Verification data — date of birth, address, and related identity details used to run background checks (processed by our screening provider), and credential verification records.
• Profile content — photos, videos, bio, specialties, availability, and pricing you choose to publish.
• Payout information — handled by Stripe Connect; we store account status, not your banking credentials.

Collected automatically

• Device and usage data such as IP address, browser type, pages visited, and general analytics, plus locally stored preferences (for example, chat session state and saved coaches kept in your browser's storage).
• In the MONTRA app, with your permission: camera access (profile photos, check-ins) and approximate location (travel-time estimates and service-area confirmation). You can revoke these permissions in your device settings at any time.

2. How We Use Information

• To match clients with coaches and operate bookings, sessions, chat, and payments.
• To vet coach applicants — including credential verification and, with consent, background checks.
• To send transactional messages (confirmations, approvals, session updates) by email, SMS, or push notification.
• To respond to callback requests and support inquiries.
• To protect the safety and integrity of the platform, enforce our terms, and comply with law.
• To improve the Services.

3. How We Share Information

We do not sell your personal information. We share it only with:

• Coaches and clients — the information needed to deliver sessions (for example, a matched coach sees the client's first name, goals, and service location; clients see a coach's public profile).
• Service providers — payment processing (Stripe), background screening (Checkr), cloud infrastructure and authentication (Google Firebase, Railway), email delivery (Resend/Amazon SES), and SMS delivery (Twilio). Each provider receives only what it needs to perform its function.
• Legal authorities — when required by law or to protect the rights and safety of our users or the public.

Coach public profiles (name, photo, bio, specialties, service areas, availability, ratings) are visible to anyone on the Services. Private details — email, phone, address, verification and payout data — are never displayed publicly.

4. Data Retention

We retain account and application data for as long as your account is active or as needed to provide the Services, resolve disputes, and meet legal obligations. You may request deletion at any time (see Section 6).

5. Security

All traffic to the Services is encrypted in transit (HTTPS). Access to personal data is restricted to authorized personnel. Payment credentials are handled by Stripe and never touch our servers. No method of transmission or storage is 100% secure, but we work to protect your information using industry-standard safeguards.

6. Your Rights & Choices

• Access, correction, deletion — email us to request a copy of your data, correct it, or delete your account and associated data.
• Marketing — transactional messages are required to operate the Services; any promotional messages include an opt-out.
• Device permissions — camera and location access in the app are optional and controlled in your device settings.
• If you are a resident of a state with specific privacy laws (for example, California), you may have additional rights, including the right to know, delete, and non-discrimination for exercising those rights. Contact us to exercise them.

7. Children

The Services are not directed to children under 16, and we do not knowingly collect personal information from them. If you believe a child has provided us information, contact us and we will delete it.

8. Changes to This Policy

We may update this Policy from time to time. Material changes will be reflected by the “Last updated” date above, and where appropriate we will provide additional notice.

9. Contact Us

Questions or requests about your data: hello@elitehomefitness.com